Case study
How a restroom trailer rental site climbed Google from position 10.0 to 6.7 in five months
A luxury restroom trailer rental company went from 50 to 235 Google clicks a month in five months. Here are the four steps, what each one changed and what we can’t promise.
In this article
What happened to Luvory’s Google results in five months?
Between April and September 2026, Luvory’s monthly Google impressions grew from 1,431 to 12,542 (8.8 times), its clicks from 50 to 235 (4.7 times) and its average position improved from 10.0 to 6.7. Luvory rents luxury restroom trailers for weddings, concerts and sporting events in Guadalajara, Mexico.
| What we measured | April 2026 | September 2026 |
|---|---|---|
| Google impressions a month | 1,431 | 12,542 |
| Clicks from Google a month | 50 | 235 |
| Average Google position | 10.0 | 6.7 |
Source: Dizayn case study: Luvory (Google Search Console, Apr vs. Sep 2026).
Where was the site before we started?
At the bottom of page one. An average position of 10.0 means most people never scroll that far. The site looked good, but Google was misreading it: canonical tags, page titles and language signals were broken, and Google was rewriting the titles it did show. Nothing on the site gave a person, or an AI assistant, a clear answer to “how much does a luxury restroom trailer cost?”.
What were the four local SEO steps?
We did four things, in this order. The work ran from March to May 2026, and the numbers above were measured afterwards.
| Step | What we did | What it changed |
|---|---|---|
| 1. Fix what Google can’t read | Indexing, canonical tags, page titles, sitemap and speed | Google could finally tell which page was which and what it was about |
| 2. Answer what buyers ask | Prices, capacity and delivery area as direct answers and tables on each page | Clicks started to come |
| 3. One identity everywhere | The same name, address and details on Google, Bing, Yelp and Apple | Search engines and AI assistants stopped getting conflicting facts |
| 4. Make it easy to quote | Short answer-first text and structured data an AI assistant can read | Google’s AI features and Bing’s AI answers started naming the business |
The order matters. Step 2 does little if step 1 is broken, because Google can’t rank a page it can’t read. If you want the week-by-week version, read what happens in the first 90 days of SEO.
Did it show up in AI answers (AI SEO)?
Yes, in a measurable way. In about 90 days to September 2026, Luvory appeared 3,260 times in Google’s AI features and was cited 116 times in Bing AI answers. AI answers change from one question to the next, so no one can promise a specific mention. What we can do is make the business easy to read and quote, then check every month whether it is named.
Sources: Dizayn case study: Luvory (Google Search Console, Apr vs. Sep 2026); Bing Webmaster Tools, AI performance report for Luvory (about 90 days to Sep 2026).
How fast is the site?
The main content of Luvory’s pages loads in 0.84 seconds on a phone, measured in real Chrome on October 19, 2026. Speed is not a magic ranking switch, but a slow page loses people before they can call or ask for a quote.
Would this work for a business that isn’t a rental company?
The four steps apply to any business that sells services or products and wants customers to find it on Google, Maps and AI assistants. Rentals are simply where we have measured results. Two caveats: this is one client over one five-month window, so your results will differ, and our measured clients so far are based in Mexico. We add U.S. client results to our case studies as they are measured.
What would this cost for my business?
A Complete Site is $1,200 once, and the Complete plan that keeps the work going is $450 a month. If your quote requests are not higher at day 90 than in the 30 days before we started, month four is free. See the full prices and the guarantee terms, or read the full Luvory case study.